"Scratchback enables me to offer cheap, Google-friendly advertising as a reward for tips, and the income is definitely better than depending upon 'ad-cents' on a tech-related blog. That amounts to a win-win for everyone, in my opinion." - Dazzlin Donna, SEO-Scoop.com

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Why Does ScratchBack Use PayPal?

December 21st, 2007 · No Comments

We use PayPal as the exclusive payment processor for all ScratchBack tips. Here’s why.

#1 - 140 Million PayPal Users Can’t Be Wrong?
Yep, there are 140 million people with PayPal accounts.

#2 - Tips Are Easier To Give With PayPal
Think about it. Most of our users are pricing their tips at $10 and below. If you’re a reader of a blog, would you whip out your credit card to tip somebody a few bucks? Or… is it easier to simply login to PayPal, click two more times, and be done?

#3 - PayPal Money Is Like “Funny Money”
Stats have shown that PayPal users treat their PayPal funds as “fun money”. In other words, it’s just money that is not real to them. So they’re more likely to tip a person with that fun money.

#4 - ScratchBack Is All About Fun
Hey, ScratchBack is built for fun, so using a payment system that promotes “funny money” makes a lot of sense, eh?

Yes, there could/should be a better way to do it, but nobody has built it yet.

Tags: Online Advertising · ScratchBack

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